Author: Hayley Maguire
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The superpower of authenticity
Feeling uninspired with the online world? Then try being more authentic – it’s the antidote to internet malaise.
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Storytelling: Then and now
Where does storytelling come from? And what’s the secret to telling a good story? Let’s take a look at how it all started and what it means today.
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Make it memorable: Copywriting for luxury brands
The sophisticated way to write for luxury brands and businesses.
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Five headline writing hacks
Writing headlines is hard. But there are a few hacks out there to help you get started.