Author: Hayley Maguire
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How to write an outline
Struggling to write a new article? Tired of staring at a blank page? Then try starting with an outline.
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The link between walking and creativity
Being a creative copywriter is great, until the creativity fails to show up. When this happens, try walking away – literally.
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How to create evergreen content
Evergreen content never goes out of style – at least that’s the aim, anyway.
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Why clear and simple language matters
English is the business language of the world but it doesn’t mean it’s everyone’s native language. Here’s how to make our writing more accessible.
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The no-nonsense approach to SEO
Ever thought of SEO as a mysterious corner of the internet? You’re not alone. But I’m here to tell you that SEO doesn’t have to be so cryptic.
