Guest blogging can provide a welcome SEO boost for a website. Sounds good, right? But how does it work and is it worth the effort?
Category Archives: ‘How to’ series
How to write authentic content
Most writers want to be known for creating authentic content, but with so much competition around, how can we inject some authenticity into our work? The answer lies in going back to basics.
How to write an SEO-friendly blog post
We’ve all heard the term, “SEO-friendly content”, but what does it actually mean? And how can we write in an SEO-friendly way? Let’s start at the beginning.
How to write a winning press release
Not so long ago, PR and marketing professionals were predicting the end of the humble press release. Despite the expected demise though, it remains an effective and relevant tool for communicating news.
