Ecommerce is booming and showing no sign of slowing down. But with established big players like Amazon and Asos already well ahead of the game, it can be hard for newcomers to get a foot in the door. It’s not impossible though.
Author Archives: Hayley Maguire
Coronavirus, crisis and creativity
What does the coronavirus crisis have to do with creativity? Actually, quite a lot.
Why you should repurpose podcast content
In case you haven’t heard, podcasts are booming. But what if your target audience doesn’t listen to podcasts yet? A solution to this is to repurpose podcast content into blog posts.
Data, content and consumers
This has been a strange year so far. To put it mildly. But let’s ignore the elephant in the room (ahem, pandemic) for now and take a look at content instead.
How to write a winning press release
Not so long ago, PR and marketing professionals were predicting the end of the humble press release. But despite the expected demise, it remains an effective and relevant tool for communicating news.