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Hayley Maguire

Copywriter, Journalist & PR Consultant

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Author Archives: Hayley Maguire

How to raise your ecommerce game

Ecommerce is booming and showing no sign of slowing down. But with established big players like Amazon and Asos already well ahead of the game, it can be hard for newcomers to get a foot in the door. It’s not impossible though.

Posted byHayley MaguireJanuary 20, 2021January 20, 2021Posted in'How to' series, BlogTags:Ecommerce, Entrepreneur, Marketing, PRLeave a comment on How to raise your ecommerce game

Coronavirus, crisis and creativity

What does the coronavirus crisis have to do with creativity? Actually, quite a lot.

Posted byHayley MaguireNovember 9, 2020November 11, 2020Posted inBlogTags:Copywriting, Creativity, Crisis

Why you should repurpose podcast content

In case you haven’t heard, podcasts are booming. But what if your target audience doesn’t listen to podcasts yet? A solution to this is to repurpose podcast content into blog posts.

Posted byHayley MaguireOctober 8, 2020Posted inBlogTags:Blog, Content, Podcast

Data, content and consumers

This has been a strange year so far. To put it mildly. But let’s ignore the elephant in the room (ahem, pandemic) for now and take a look at content instead.

Posted byHayley MaguireSeptember 15, 2020Posted inBlogTags:Consumers, Content, Data, PRLeave a comment on Data, content and consumers

How to write a winning press release

Not so long ago, PR and marketing professionals were predicting the end of the humble press release. But despite the expected demise, it remains an effective and relevant tool for communicating news.

Posted byHayley MaguireAugust 25, 2020September 7, 2020Posted in'How to' series, BlogTags:Copywriting, Media Relations, Press Release

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